‘Clean’ is not a trend, it is a trajectory and we all deserve to have power and choices about what we put on our body and the bodies of those we care about. Nobody should be left out of this party: our health is everything.

Like many people, my first thoughts about healthier options came during my first pregnancy. As I went on to have three children, my awareness grew to not only include the food we consumed, but also the cleaning products we used in our home. I also bought what seemed like safer products for my sons’ skin.

However, it took getting cancer in my early 30s for me to look deeper into not only what I put on my kids’ skin, but what I put on mine. While making many healthier choices for my family previously, I was simlutaneously using whatever skincare, hair care and makeup products I stumbled across at the drugstore. Whether or not harmful ingredients played any role in my cancer, I will tell you it certainly made me wake up and pay closer attention. I took control where I could by informing myself on the ingredients in my skincare and beauty products. The journey of finding clean products I loved was much more challenging than I anticipated, but the reward of knowing anything I used on my skin and my family’s skin was not harming us was more soothing and wonderful than I could have imagined.

My goal is for you to feel this same sense of security and peace. Let me take your hand and show you the easiest way to find the best products for all of the bodies you love.

What is Annie's Advice? We created Annie’s Advice on each product page as a helpful summary of each product. Pom Vida came to life after trialing thousands of clean health and beauty products. I wanted to create a TRULY curated space and that took some serious editing and paring down from that list of thousands of options. While that process was really challenging for us, it is what sets Pom Vida apart and hopefully makes finding AMAZING clean products so much easier for YOU. Annie’s Advice is the briefest explanation of why that product made it onto our site. Picture me texting you, or grabbing your sleeve in the skincare aisle, or sending you a link to my favorite hair care secret. Let’s get real, you just want a trusted friend to tell you what’s awesome and why, right? Well, let’s be friends...I promise I’ll lead you toward only the best. xoxo.